Finding top talent in the digital age: Benefits of recruitment marketing

There’s no denying it – in the last several years, your job as a talent acquisition professional has become much more difficult.


  • 75% of workers consider themselves passive candidates, and 90% of recruiters say the job market is now candidate-driven
  • Over 60% of a job seekers’ journey to a new job is completed online before they ever contact an employer or recruiter
  • Only two out of every ten new hires is considered an unconditional success

The rise of digital and social channels has led to a decline in the effectiveness of traditional talent acquisition methods. Employers must consider new digitally enabling methods of communicating and enhancing their reputation as an employer to create relationships with top talent and build talent pipelines.

Check out our webinar to find out what’s not working in the traditional talent acquisition approach, gain exclusive Financial Services candidate insights, and learn how to tell your employer brand stories through digital channels.




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